Branded an exhibit featuring 8 female abstract artists. Two thousand mailers were produced for promotion. Over 1,200 (60%) guests attended the exhibition throughout its duration.
Art Director: Michele Cairella Fillmore
Client: W. Keith & Janet Kellogg Art Gallery
CAMPAIGN APPLICATIONS
Digital: Electronic billboard, Facebook cover, Instagram square and e-blast
Print: Tabloid poster (folded mailer), outdoor signage (24x18”), staff/artist name tags (3x4”), title wall (18x5’), 2 curatorial exhibit panels (18x24”) and 8 artist panels (18x20”)